Privacy policy

Last update: May 14, 2025

Normalab France (hereinafter referred to as “We” or “Normalab”), concerned about your privacy and the protection of your personal data, has drawn up this privacy policy in order to inform you in a clear and transparent manner about how we collect, use and protect your information when you browse our website https://normalab.com/ (hereinafter referred to as the “Site”).

This policy applies in addition to our legal notice.

1. Data controller

The person responsible for processing the data collected on the Site is :

NORMALAB France
Société par actions simplifiée au capital de 700 000 Euros
Head office: 9200 ROUTE DU FOND HALLOT, 76190 VALLIQUERVILLE, France
Registered with the Rouen Trade and Companies Register under number 344 970 264 R.C.S. Rouen
VAT N°FR 53 344 970 264
E-mail: Contact form

2. Personal data collected

When you use our Site, we may collect various categories of personal data about you:

• Identification and contact data: Last name, first name, e-mail address, telephone number, information you provide via the contact form.
• Browsing data (via cookies and tracers): IP address, browser type, operating system, pages consulted, date and time of connection, Site navigation data.
• Information provided as part of your requests: The information you include in your messages via the contact form.

3. Data processing purposes

We collect and process your personal data for the following purposes:

• Responding to your requests: Processing the information you send us via the contact form.
• Improve and personalize your experience on the Site: Analyze your browsing and your interactions with the Site thanks to cookies and web analysis tools (Google Analytics 4).
• Measuring the Site’s audience and analyzing its use: Google Analytics 4 is used to obtain anonymous statistics on Site traffic and use. In accordance with CNIL recommendations, we have configured Google Analytics 4 to limit data collection and make IP addresses anonymous.
• Optimize the Site’s SEO: Use Google Search Console to understand how our Site appears in Google search results and identify opportunities for improvement.
• Manage Site security and prevent fraud.

4. Cookies and other tracers

Our Site uses cookies and other tracking devices (hereinafter referred to as “Cookies”) to improve your browsing experience, analyze Site usage and personalize its content.

4.1 What is a cookie?

A cookie is a small text file stored on your terminal (computer, tablet, smartphone) when you visit a website. Cookies are used to store information about your browsing habits.

4.2 Types of cookies used

• Cookies required for Site operation: These cookies are essential to enable you to browse the Site and use its essential functions. They do not require your prior consent.
• Audience measurement cookies (Google Analytics 4): These Cookies are used to collect information about how visitors use our Site (e.g. most visited pages, time spent on each page). This information helps us to improve the operation of the Site. In accordance with CNIL recommendations, we have configured Google Analytics 4 to limit data collection and make IP addresses anonymous.
• Functionality cookies: These allow us to remember your choices (e.g. language) and offer you enhanced, personalized functions.

4.3 Cookie management

On your first visit to our Site, a banner with information on Cookies is displayed to inform you of their use and allow you to consent to or refuse the installation of non-essential Cookies.

You can change your Cookie preferences at any time by clicking on the link [Insert link to cookie management here if you have one, otherwise delete this sentence]. You can also configure your browser to refuse all Cookies or to alert you when a Cookie is installed. As the configuration of each browser is different, please consult your browser’s help.

Warning: Deactivating certain cookies may affect the proper operation of the site and restrict your access to certain functions.

5. Data recipients

The recipients of your personal data are as follows:

• Normalab France’s Sales and Marketing departments.
• Our hosting provider: OVH.
• Our service provider in charge of site design and production: Agence Patakes.
• Google Ireland Limited (Google Analytics 4 and Search Console): Browser data is transmitted to Google for the above-mentioned analysis and optimization purposes. Google may store and process this data on servers located around the world.

We do not share your personal data with other third parties for commercial purposes without your prior consent.

6. Data security

We implement appropriate technical and organizational measures to guarantee the security of your personal data and to protect them against destruction, loss, alteration, disclosure or unauthorized access.

7. Data retention period

Your personal data will be stored for the period required to meet the purposes for which it was collected, in accordance with the applicable legal and regulatory provisions.

• Data collected via the contact form is kept for the time necessary to process your request.
• Browsing data collected via cookies is stored in accordance with current regulations (generally for a maximum of 13 months).
• Data used for commercial canvassing purposes is kept for a maximum of three years from the end of the commercial relationship or the last contact on your part.

8. Your rights

In accordance with the French Data Protection Act of January 6, 1978, as amended, and the General Data Protection Regulation (RGPD), you have the following rights regarding your personal data:

• Right of access: You have the right to know whether we process personal data about you and to obtain a copy.
• Right of rectification: You can ask us to rectify inaccurate or incomplete information about you.
• Right to erasure (“right to be forgotten”): In certain cases, you can ask us to delete your personal data.
• Right to restrict processing: You can ask us to temporarily suspend the processing of your data in certain situations.
• Right to object: You may object to the processing of your personal data for legitimate reasons, in particular for commercial prospecting purposes.
• Right to data portability: You have the right to receive the personal data you have provided to us in a structured, commonly used and machine-readable format, and to transmit it to another data controller.
• The right to specify what happens to your personal data after your death.
• The right to lodge a complaint with the Commission Nationale de l’Informatique et des Libertés (CNIL), if you consider that the processing of your data constitutes a breach of the applicable regulations.

To exercise your rights, please contact us by e-mail at marketing@normalab.com or by post at the address given in article 1. To enable us to process your request, please enclose a copy of proof of identity.

9. Data transfers outside the European Union

Data collected via Google Analytics 4 and Search Console may be transferred to and stored on servers located outside the European Union. Google has undertaken to comply with the European Commission’s standard contractual clauses to govern these transfers and guarantee an adequate level of protection for your personal data.

10. Changes to this Privacy Policy

We reserve the right to modify this privacy policy at any time in order to adapt it to legislative, regulatory or technological developments. Changes will be posted on our Site and will be effective immediately upon posting. We encourage you to consult this page regularly for any updates.